10/2010

丸八製茶場×KUTANI SEAL
加賀いろはシリーズ

上質な茶の茎を煎った独特の香ばしさをもつ「加賀棒茶」の製造元である丸八製茶場とKUTANI SEALがつくったティーバッグシリーズ。「いろは」とは物事のステップのこと。日々の生活を楽しむいろはとして、いつでもおいしいお茶を飲めるようデザインした。

KUTANI SEALのキャラクターや絵柄を配置した「献上加賀棒茶」、「加賀ほうじ茶」、「加賀玄米茶」、「煎茶」、「まりこロード」の5種類の缶、袋、ネーミング、包装資材、箱、リーフレット、茶器などを作成。

Creative Direction:Keigo Kamide
Design, Illustration:Keigo Kamide

Design Support:Hiroyuki Matsumoto(UNIT.DESIGN)
Client : 丸八製茶場

※上出瓷藝設立前の仕事です。

https://www.kagaboucha.co.jp/kagairoha/

https://www.kutaniseal.com

Maruhachi Seichajo× KUTANI SEAL

Kaga Iroha Series

Maruhachi Seichajo is a Japanese tea company that mainly manufactures Kaga-boucha, a lightly roasted green tea with a rich, aromatic flavor made from stems of premium-grade tea. 

This time, KUTANI SEAL collaborated with Maruhachi Seichajo to design the packaging of the Kaga Iroha tea bag series. Iroha in Japanese means ABC's in English, fundamental steps for all things. As the Iroha (ABC's) of the delicious daily tea life, we designed them for people to enjoy a cup of tea every time they want.

 

KUTANI SEAL’s motifs and patterns are drawn on the tea containers of five different types of tea: “Kenjo Kaga Boucha,” “Kaga Hojicha,” “Kaga Genmaicha,” “Sencha,” and “Mariko Road.” We supported the naming process, designed and created the tea containers, packaging materials, gift boxes, leaflets, and tea utensils for these products.

 

Creative Direction:Keigo Kamide
Design, Illustration:Keigo Kamide

Design Support:Hiroyuki Matsumoto(UNIT.DESIGN)
Client : Maruhachi Seichajo

*This work was done before the establishment of Kamide Shigei.

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